Executive Editor of SEOnews We continue to study the lessons of the YAN from A to Z course, launched by SEOnews and eLama, an online advertising service. Today is the seventh lesson. From it you will learn how you can manage your rates, what approaches exist, and how to work with auto strategies to free…
Tag: auto
Myths in contextual advertising: is it possible to influence the operation of auto strategies in Yandex.Direct and Google Ads
June 17, 2021, 16:45 Executive Editor of SEOnews The online edition SEOnews and the online advertising automation service eLama disassemble typical misconceptions within the framework of the special project “Myths in contextual advertising”. We have already found out earlier: In the new video, eLama, a leading paid traffic specialist Nikita Kravchenko will tell you what…
The most effective marketplaces in real estate, e-commerce, medicine, finance and auto. Study
Mikhail Volovich Head of the Search Analytics Laboratory,Ashmanov & Partners The monopolization of Yandex and Google search results by large sites – marketplaces and classifieds – creates insurmountable difficulties for the promotion of smaller players. In some cases, it is wiser to use the capabilities of the marketplace than to compete with it for a…