According to Search Engine Journal, Google’s search engine will show more relevant data in product cards. The company wants the cost of the product in the search engine card to match what the user sees at the stage of his payment / ordering. Nowadays many shops “forget” to update this data or deliberately hide the…
Revealed signs of renewal in Google search results
According to the Search Engine Roundtable, Western webmasters recently revealed signs of yet another unconfirmed update to Google’s ranking algorithm. Changes to the search engine are discussed on Twitter and on the WebmasterWorld and Black Hat World forums. Some webmasters talk about the traffic growth that arose as a result of the ranking algorithm update….
How to connect Boxberry delivery service to a site on Bitrix
Boxberry is one of the most popular delivery services in Russia. The company delivers goods both in Russia and to other countries, and is focused specifically on working with e-commerce projects. There is courier delivery to the end user and points of issue of orders (pickup points). Pickup point Boxberry in Russia Boxberry is a…
Apple is developing an alternative to Google search
At the moment, the default search engine used in Apple devices is Google, however, this situation may soon change. As reported Financial TimesApple is now hard at work building its own search engine. The publication also reports that one of the recent iOS 14 updates is already searching for the most popular queries without Google…
SEO multiplatforms vs simple tools: what you need for your business
Business Development Manager Wincher As a marketer, I work with many SEO tools and monitor demand constantly. Customers of our product often use several competing platforms at the same time, so I decided to study the issue of obtaining SEO data in different ways. In addition, we constantly see comparative articles like “Semrush or Ahrefs:…
Google doesn’t consider short domain names an advantage
According to Google spokesman John Mueller, short domains and URLs do not affect SEO performance in any way. These pages have no advantage over the competition when it comes to SERPs. “Domain length or URL length is not a scoring factor when ranking sites in Google. Maybe she helps in marketing, but we only use…
Google unveils technology that detects duplicates and selects canonical pages
Google has published a new podcast for webmasters that explains how duplicates and canon pages are determined. Canonization and duplicate search are not identical concepts. After searching for duplicates and grouping them, it is necessary to identify the leader in this group. This process will be called canonicalization. To identify duplicatesGoogle has to create a…
Apple Search Ads: What to Consider When Creating and Setting Up Advertising Campaigns
Lead Mobile Promotion Manager “Realweb” For the Russian market, Apple Search Ads is a new phenomenon. Not all advertisers had time to try the platform, and many specialists are just beginning to get acquainted with its capabilities. In this article, we will understand the tricks of Apple Search Ads and tell you what it takes…
YouTube will tell channel owners what their subscribers are watching
According to Search Engine Journal, YouTube Analytics will have more information about what a service user is watching. Channel owners will be able to track the interests of their audience. Content creators will see which other channels their regular viewers are subscribed to and which videos they watch most often. For this, a new interface…
What is SMO
We are talking about SMO – a relatively fresh direction in website promotion. What is SMO and how is SMO different from SEO? The acronym stands for Social Media Optimization, and SEO stands for Search Engine Optimization. From the names it is clear that these are two types of website optimization for different traffic sources….