Search suggestions make life much easier for users and save time. As soon as you enter the first letters of the query into the Yandex search bar, the search engine will offer many options for continuing the phrase. All that remains is to choose the appropriate hint. We will talk about the types of search…

A new tool for comparing website UX is now available in Google Chrome
Eddie Osamani, a designer from the Google Chrome team, created a new tool Chrome UX Report Compare Tool. This tool is designed to compare user experience on sites and web pages. You can use it both on desktop devices and on smartphones or tablets. I used @ChromeUXReport and @vuejs to build a tool to compare…

SEO promotion: how it works
To increase the visibility of the site in the top positions of the search engine results, to attract more visitors to the site, a set of work on site optimization, known as SEO, will help. The technology allows you to make it more noticeable with the help of external and internal changes to the site,…

Yak unscrew the site neruhomostі
The most competitive can be seen in the market of non-dexterity. It is important for the company to recognize the loyalty of new customers, so that it will be useful to improve the rating and increase the number of sales. The main methods are ? victorious methods of SEO and Internet marketing. The stench allows…

Apple has been granted search engine patent
December 22 Apple a patent was issued for the development of its own search engine. According to the information presented in the patent, the evaluation of search results will be based on the evaluation of the domain weight. The score will be determined by assigning a default minimum impact score to each domain in the…

Google is improving its robots.txt checker
Google employee Gary Ilsh confirmed on Twitter that the company is working to improve robots.txt checking. This tool is currently only available in the older version of Search Console. This information appeared in response to a complaint about a possible bug in the work of robots.txt or incorrect reading of this file by the service….

Duplicate content on your site and its impact on Google rankings
During the last webmaster video meeting, a Google employee John Mueller reported that the presence of duplicate content on different pages of the site is not a negative factor for ranking. Google s algorithms can handle some of the duplicate content, Muhler said. The discussion of the nuances of ranking with duplicate content began with…

New “excitement” in Google search
SEO experts suspect that another update of the ranking algorithm is taking place in Google, which, according to tradition, has not yet been confirmed by the company. This conclusion made it possible to make large fluctuations recorded in Google s SERP monitoring tool. Active discussions regarding the global algorithm update began on the Webmaster World…

Google: 12 Image Guidelines for SEO Pros
John Mueller talked about how to get image traffic through image optimization. In the upcoming Search Central Lightning Talks video series, we are talking about algorithms for working with Google images and how to use these algorithms to promote your site. Google displays images in Google Images, Google Discovery, and search results. Sergey Koksharov, author…

PPC advertising trends in 2021
Finding out what changes will occur in the world of contextual advertising in 2021. Key trends, key changes, and skills that advertisers will need in the near future. What has changed in contextual advertising in 2020? Last year Yandex and Google paid a lot of attention to the development of smart technologies. They made it…