We are talking about SMO – a relatively fresh direction in website promotion. What is SMO and how is SMO different from SEO? The acronym stands for Social Media Optimization, and SEO stands for Search Engine Optimization. From the names it is clear that these are two types of website optimization for different traffic sources….
Month: March 2021
Google may update its page ranking algorithm
At the WebmasterWorld forum, SEO experts began to discuss potential changes in how Google’s page ranking algorithms work. Webmasters have noticed abnormal fluctuations in indicators in popular tools for tracking traffic and associate this with the next global update of the search engine results. Website owners and administrators complain that they lost up to 30%…
What is traffic and how to drive it to your website
We will tell you what traffic is, what it is for and how to increase its volume. What is traffic and why is it needed? Traffic refers to the flow of users passing through the site or launching an application. This is the number of visitors, measured by “visits” (sometimes referred to as “sessions”). Each…
How to come up with a company name
The creation of the name can be called the stage of the birth of the company. Sounds pretentious, right? This is the only way it is, because under the chosen name the brand will be spinning all its “life”. Changing it later is costly in all respects, so it is better to take your time…
How much does advertising cost on the Yandex home page
We find out how much advertising in Yandex costs on its most visible site – on the main page, right below the search bar. Let’s consider the features of advertising in this area and its effectiveness. Types of advertising on the Yandex home page There are two options to get to the Yandex home page…
Everything about Yandex search tips
Search suggestions make life much easier for users and save time. As soon as you enter the first letters of the query into the Yandex search bar, the search engine will offer many options for continuing the phrase. All that remains is to choose the appropriate hint. We will talk about the types of search…
A new tool for comparing website UX is now available in Google Chrome
Eddie Osamani, a designer from the Google Chrome team, created a new tool Chrome UX Report Compare Tool. This tool is designed to compare user experience on sites and web pages. You can use it both on desktop devices and on smartphones or tablets. I used @ChromeUXReport and @vuejs to build a tool to compare…
SEO promotion: how it works
To increase the visibility of the site in the top positions of the search engine results, to attract more visitors to the site, a set of work on site optimization, known as SEO, will help. The technology allows you to make it more noticeable with the help of external and internal changes to the site,…
Yak unscrew the site neruhomostі
The most competitive can be seen in the market of non-dexterity. It is important for the company to recognize the loyalty of new customers, so that it will be useful to improve the rating and increase the number of sales. The main methods are є victorious methods of SEO and Internet marketing. The stench allows…
Apple has been granted search engine patent
December 22 Apple a patent was issued for the development of its own search engine. According to the information presented in the patent, the evaluation of search results will be based on the evaluation of the domain weight. The score will be determined by assigning a default minimum impact score to each domain in the…