Air tickets is a complex and highly competitive topic, the leadership in which belongs to several well-known players. But even a small online service can squeeze out large competitors in Yandex and Google search if it focuses on improving the behavioral factors of its site. The SEO department of MediaNation shared how they managed to…
Tag: promotion
Promotion of a store on Etsy
Here’s how to promote your own store on the Etsy marketplace and make it more popular. Platform features, basic marketing tricks, SEO tricks, etc. General Tips Let’s take as a basis the checklist provided by other Etsy users and marketers. It includes actions that, if done correctly, should increase the profile’s popularity and bring in…
At the junction of PR and SEO: how to increase the return on expert articles
Head of expert content studio B2B Press Expert articles on the website and in the media are an effective promotion tool. However, with the emphasis on creating quality content, many business owners and PR people do not think about optimizing content for search engines. In this article I will explain what semantics and links give…
We increase the number of applications and reduce the cost of attracting them using the DOOH mix and promotion in social networks. Case
According to statistics PwC, the growth of the outdoor advertising market until 2024 will be primarily associated with an increase in the digital outdoor advertising segment. DOOH allows you to flexibly configure, launch and optimize campaigns on digital outdoor media, as well as evaluate the effectiveness of promotion. Moreover, according to data According to Vistar…
Sales funnel in a restaurant: digital version
June 22, 2021, 13:28 For business owners and newbies Marketer, founder of digital communications agency KURAGA Statistics say that 90% of restaurant guests study different resources before visiting. 57% of them visit the institution’s website, and 33% browse other communication channels (from social media accounts to reviews). I, Anton Udodov, based on the experience of…
How to promote online courses in the Pulse recommendation system and get three rubles from each invested ruble. Case
June 15, 2021, 13:56 The growth of the educational technology market (EdTech) accelerated in 2020 and, according to the analytical company HolonIQ, the volume of the global EdTech industry can reach $ 404 billion by 2025. One of the demanded segments of online education in Russia is the segment of additional online education for adults:…
3 Reasons Why SEO Doesn’t Work
Head of Client Relationship for SEO Projects i-Media How often have you heard the phrase “SEO is going to die soon”? I have been hearing it for a long time and quite regularly. Also, opinions regularly appear that SEO does not work, that the future belongs to the target, aggregators, etc. But have you ever…
How to increase search traffic of a network of pharmacies. Case
Implementing an effective and well thought out SEO strategy is not an easy task, but e-commerce projects cannot ignore it. Despite many other ways to attract users to your site, there is still nothing that compares to the power inherent in SEO tactics. In this case, we will tell you how we have tripled the…
How to gain popularity on YouTube
Many users want to create their own content and share it on the popular YouTube platform. The competition is pretty tough, so you need to know some tricks that will allow you to achieve fame. In this article, you will find working tips from Andro-news on how to become popular on YouTube. How to achieve…
How does the level of SEO knowledge among managers affect the promotion results? Study
The effectiveness of website promotion in search engines from the point of view of organizing processes depends on various factors: the presence and qualifications of an SEO specialist in the state or agency, the frequency of SEO audits, budgeting, correct goal setting, the quality of hypotheses and the implementation of recommendations. However, the foundation of…