Pack – Search beast

Keywords in the name of the company and their influence on the ranking in the Google Local Pack

Posted on 16.03.202116.03.2021

Joe Hawkins, a renowned local SEO specialist, published a case study describing how the presence of keywords in a company name affects placement in the results of a Google search query. Moz s research on ranking factors in local Google searches shows that keywords that include the name of the product / service being offered…

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