Executive Editor of SEOnews The Internet Marketing Video Cheat Sheet is a special project launched by SEOnews and eLama. As part of the project, we share life hacks and techniques that will help make online promotion more effective. In the new video, Nikita Kravchenko, a leading paid traffic specialist at eLama, and Zhenya from the…
Tag: clicks
Google culls up to 65% of clicks from sites
According to SparkToro, in 2020, 2 out of 3 searches on Google ended up getting information from a search engine without going to the corresponding site. This is the so-called zero-click request. The user enters into the search engine a question like “When was Steve Jobs born?” or “Where can I buy wine nearby?” and…
59% of clicks are in the first three positions in Google search
By the company Nielsen Norman Group a study was conducted that examined how netizens interact with search results. This study led to the following conclusions: If a carousel with products, videos or blocks with answers appears in the search results, users viewed this information in 74% cases. In order to select one of the results…